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Item #:
47360266
Management and Business Research
88% of respondents would recommend this to a friend
Item #:
47360266
INR 9484
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INR 9484
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This bestselling textbook provides readers with a comprehensive overview of methods for conducting business and management research.
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What Stands Out
Comprehensive Coverage
This edition encompasses a wide array of management and business research topics, ensuring that students and professionals gain a thorough understanding of key concepts and methodologies relevant to today's business environment.
Updated Insights
Incorporating the latest trends and practices, this book provides up-to-date examples and case studies, enabling readers to apply current knowledge to real-world scenarios effectively, enhancing their analytical skills in business research.
Practical Approach
With an emphasis on practical applications, the text includes tools and techniques that equip readers to conduct successful research projects, bridging the gap between theory and practice in management and business studies.
Product Details
- Seventh edition of a popular textbook on business and management research methods
- Updated with comprehensive coverage of big data, predictive analytics, and machine learning
- Includes various learning features such as learning goals, examples, and a Research Plan Canvas template
- Accompanied by online resources like MCQs, video content, templates, data sets, glossary flashcards, and additional case studies
- Highly visual and written in a clear, accessible style
| Publisher | SAGE Publications Ltd |
| Publication date | May 25, 2021 |
| Edition | Seventh |
| Language | English |
| Print length | 496 pages |
| ISBN-10 | 1529734517 |
| ISBN-13 | 978-1529734515 |
| Item Weight | 2.34 pounds (1.06 kg) |
| Dimensions | 7.5 x 1 x 9.75 inches (19.1 x 2.5 x 24.8 cm) |
Who Should Buy?
-
Business Students
Ideal for undergraduate and graduate students studying management, providing essential research methodologies and business insights.
-
Academic Researchers
Valuable resource for academics conducting business research, offering comprehensive techniques and theoretical frameworks.
-
Corporate Professionals
Useful for professionals in managerial roles seeking to enhance decision-making skills through effective research applications.
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Casual Readers
Not suitable for individuals looking for light reading material or general business knowledge without rigorous analysis.
Product Description
Management and Business Research
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INR 9484
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Features & Benefits
- Updated seventh edition
- Highly visual and accessible
- Includes helpful learning features
- Up-to-date inclusion of big data, predictive analytics, and machine learning
- Comes with a wealth of online resources
- Suitable for business and management students and professionals
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