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Item #:
277301179
Los Ingenieros del Caos (Libros singulares)
Item #:
277301179
INR 3065
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INR 3065
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- Detrás del aparente desmadre del carnaval populista se oculta el meticuloso trabajo de docenas de propagandistas, ideólogos y, cada vez más, científicos y expertos en Big Data que tratan de reinventar las reglas del juego político. En este libro, Giuliano da Empoli traza el retrato de estos ingenieros del caos: desde la increíble historia de la pequeña empresa de marketing web que se convirtió en el primer partido político de Italia, pasando por los físicos que aseguraron la victoria del Brexit, hasta los estrategas de la derecha alternativa estadounidense y los comunicadores que transformaron el panorama de Europa del Este. Este apasionante e inédito ensayo de investigación desvela las escenas entre bastidores del movimiento populista global.
| Publisher | ANAYA MULTIMEDIA |
| Publication date | 4 Jun. 2020 |
| Edition | edition |
| Language | Spanish |
| Print length | 208 pages |
| ISBN-10 | 8441542198 |
| ISBN-13 | 978-8441542198 |
| Item weight | 333 g |
| Dimensions | 14 x 1.6 x 20.5 cm |
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